elena luka your fashion society with export 04

Cozy and cool sweatshirts that you can wear everywhere

Cozy and cool sweatshirts that you can wear everywhere

The popularity and necessity of sweatshirts are eternal. It’s about to get even colder and those who believe in looking cool and staying warm will be making sweatshirts the centerpiece of their outfits from now until April.  The great thing about this trend is that you don’t have to spend too much money to look cool. A lot of celebrities are wearing sweatshirts for their daily coffee run and it became an acceptable work attire as well (if you are working in a place that allows more casual style).  And we love to be your everyday go-to brand so here...

Menswear staple - Plaid Shirts

Menswear staple - Plaid Shirts

We are all familiar with plaid shirts. The trend began with the legends James Dean and Rock Hudson, and in the 1900s they became cool with the grunge trend. Even the groundbreaking designer Alexander McQueen offered their take on this trend. Plaid shirts a cultural symbol that’s simultaneously alternative and normative, adopted by both the counter-culture and the mainstream. Aesthetically speaking, plaid shirts in most color schemes are low-risk, sitting nicely atop a pair of chinos or jeans, and equally at home under macs or technical jackets or worn unbuttoned over a classic white T-shirt. As with most patterns, the...

Fall Trend - Time for knitwear

Fall Trend - Time for knitwear

We would love to stay forever in late September and early October. Why?   Because the weather is not too cold and not too warm, not too dark in the evening, but light enough in the morning to give you energy. And it’s the perfect time to start wearing knitted pieces. Not those chunky winter sweaters, but elegant and trendy knitwear. And why do we love it? Because it's versatile, cozy, can be worn oversize or tight, and looks great with jeans. It is the only item of clothing that feels like you're getting a hug. And we have the perfect...

Sky's Flowers - Romance And Femininity In The New SS20 Elena Luka Collection

Sky's Flowers - Romance And Femininity In The New SS20 Elena Luka Collection

Tenderness intertwined with notes of romance, presented through lines and textures that mimic freedom. Colors that bring to the surface an emotional state of the character leading the story, for a fragile and strong thought that comes together - this is how Elena Luka defines the theme of her new spring-summer collection that is dominated by feminine and romantic aesthetics. The collection is recognizable for the Elena Luka brand, with distinctive cuts and colors that hint at the color card that will be the choice for the upcoming spring-summer season for all fashion lovers. The collection contains pieces that are...

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elena luka your fashion society with export 04